At The Phoenix Factor Group, our name is a testament to the journey of overcoming and evolving through adversity. Founded by Elissa Stone, “The Phoenix Factor Group” represents a philosophy of taking pride in all of our abilities to withstand the obstacles in life and transform them into driving motivators for achievement, fulfillment, and accomplishment. Like life, real estate can be peppered with obstacles, but like the mythical Phoenix igniting itself to be reborn and rising from the ashes, our team helps burn through those challenges in navigating market complexities. Our team guides clients through potential setbacks, redesigning them into opportunities. In the event that one transaction does not cross the finish line as anticipated for our clients, we will rise with resilience and apply the lessons learned as stepping stones in the next transaction. Our growth mentality is what sets us apart within the real estate realm.
The Phoenix Factor Group’s Commitment
Ethics & Integrity
Do the right thing
Inspire
Motivate and help others achieve their goals
Educate
Believe in and Commit to personal development & growth
Lead
Take action & follow through. Persevere & do not give up. No excuses. How you do anything is how you do everything.
Phoenix It!
Enjoy every moment and do it with a passion
"I will never quit. I persevere and thrive on adversity and use failure as a stepping stone toward my goals. I commit to being stronger mentally and persevering in face of doubt, skepticism, resistance and despite setbacks. If knocked down, I will get back up, every time with more resolve. I will positively contribute to the team & community and draw on every remaining ounce of my strength to grow personally and to pursue the best version of myself for my clients”
Dedication
The name of this company is dedicated to my Mom, Phoenix Johnson, who arose from her ashes and emerged into a new life filled with high expectations and joy. Thank you for leading by example and invoking aspirations within my heart to scale to new heights.